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ORLANDO, FL -- As the summer season heats up, product manufacturers, wholesalers and retail outlets are already gearing up for the year-end holiday sales rush. Smart Home-based Internet Business Owners are doing the same, and are already searching for newer and better products to sell online.

To help those looking to capitalize on the online Holiday shopping frenzy, Worldwide Brands, a highly-respected provider of e-commerce business information, offers a variety of e-commerce resources via the web It's core products, The Drop Ship Source Directory and The Light Bulk Wholesale Directory are fully cross-referenced, web-based directories of pre-qualified Wholesalers Suppliers who are willing to work with Home-based Internet Businesses. They contain over two million products available for sale on the Internet, from more than 4,000 brand names. Both Directories are Internet-based, and are updated with new Supplier information every business day.

Over the past several years, e-commerce has continued to have a dramatic impact on the retail shopping landscape. E-commerce sales growth continues to outpace overall retail growth. Total retail sales rose just 4.4% in 2001 while e-commerce sales rose 22% for a total of $34 billion with non-store retailers accounting for an impressive $26 billion of that market. E-commerce has posted consistent double-digit gains throughout the post 9/11/01 economic slump.

"The time has never been better to get into e-commerce," said Chris Malta, CEO and Founder of Worldwide Brands, Inc. "The numbers continually show that shoppers are changing their buying habits and spending more of their Holiday season dollars online."

According to Forester Research, the leading authority on global e-commerce, online shopping is the fastest growing area of Internet use this year. Further research indicates that 30% of all current Internet users already purchase goods online with the total number of Internet users increasing every day. It is estimated that 75% of the billions in online sales every year are made by strictly e-commerce retailers that do not have physical stores.

The following graph shows the increase in e-commerce sales over the past several years with the red bars representing the holiday shopping seasons. E-commerce sales have continued to increase with dramatic upward movement during the holiday shopping season.

The holiday shopping season continues to be one of the most crucial times of the year for U.S. retail outlets. According to the National Federation of Retailers, as much as 40% of all retail sales occur in the few short weeks leading up to the December holidays. As much as 70% of all the products that people buy as gifts are sold during this same period.

In addition to the Free EBook and Directories, the Worldwide Brands website features The Market Research Wizard, a software program developed by Worldwide Brands that reduces hours and days' worth of critical research into competition, to mere minutes. The site also contains free, useful information on various Internet scams, feature articles on a variety of e-commerce topics, links to other useful e-commerce-related websites, e-commerce facts & figures and a free newsletter.

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