ECommerce Store Builders: Yahoo Store

Internet Malls are a great way to get started on the Internet for very little money. 

Here’s what we did when we were building Stores on an Internet Mall. We went to Yahoo Store, at . We paid Yahoo a small monthly fee to open the Store. We accessed and edited our stores from anywhere on the Internet. The Store Manager is loaded with all kinds of easy to use tools, from Excel spreadsheet exports to email forwarding to charts of my hits and sales. But that’s not even the good part.

The good part is this: 24 hours after we placed a product in my Yahoo Store, it shows up in front of MILLIONS of shoppers, in Yahoo Shopping. Picture, description, price and all. No banner ads, no email campaigns, no search engine positioning. The last site we opened on Yahoo Store paid that hundred bucks back in it’s first couple of DAYS, and went on to make very good money.

We generally opened  50 item stores. They're very cost-effective at that level.

Why did we open 50 item stores?

Smaller stores are better. Focus on a single product line; sell name brands, market to a niche. Your site's keywords will work better that way too, if they all relate to the same product line. (Keywords are descriptive phrases about your products that you enter into your site's pages. They help Internet Search Engines find and index your site). Make no mistake; you WILL want to get those keywords out to the search engines. However, it’s nice if you can make money right off the bat while you wait for your site to rise in the rankings.

Is Yahoo paying us to say all this? No. They don’t even know we exist. We're telling you this because it worked for us, and we believe it will for you, too.

Plan to open several Stores over time. Lots of small income streams create one big one. Use some of the profit from your first store to open the second one. Use some of those profits to open a third one. You may decide you want to move on later, but big, well-known Internet Malls are great places to start your business. By the time Christmas comes around this year, you could be VERY Merry.

Yahoo Shopping and other similar Internet Malls are like miniature, self contained search engines, and they’re just BURSTING with people who are sailing around with their wallets in their hands looking to buy something. the advantage to the Internet Mall Store is the built-in customer traffic...it's easier to get your business off the ground when you don't have to wait a month or two before making your first sale. :o)