When people are considering buying Worldwide Brands, many of them Google my name to see if we are for real. My direct phone number is easily available online, so about 80% of the calls I get on my 888 number are questions about Worldwide Brands. Mostly people who have not purchased yet, but some who have already purchased and want to ask questions about the product. I don't tell them to call Customer Service, they want to talk to me, and so I talk to them.
There's something that always gives me a good laugh in almost every one of these phone calls. Seriously, it's amazing how many times I hear this. Callers almost always say "I don't remember how I found Worldwide Brands, but I'm so glad I did!"
I KNOW how they found us, though. They found us through YOU. They found us through this amazing group of people that you are an important part of...the Worldwide Brands Affiliate Marketer.
Is it surprising that they don't remember coming through your site to find us? No, not really. People cruise hundreds of web sites looking for good online EBiz info. They see thousands of PPCs. They rarely remember which sites led them to where, or what the names of those sites are.
It doesn't matter, though. They don't need to remember specific site names, because they're carrying your Affiliate ID with them, and you've most likely already got them opted in to your own list.
The point is that marketing a product like Worldwide Brands over the past decade has been an adventure in marketing. We're up against so many fake products and rip-off telemarketing schemes, yet we're still here and growing stronger every year. Our market awareness and customer satisfaction grow each year, too.
Unlike all the fly-by-night garbage out there, WE are actually PARTNERED with the biggest and best on the Internet. eBay, Yahoo!, Amazon, UPS and Intuit, just to name a few. These companies recognize that we are the real deal, and that we're the ONLY real deal in our market. We speak all over the country. We do radio shows, publish books, release a tremendous amount of video education (much of it free) and provide our customers with everything they need to source wholesale products at the right prices, with the right people.
None of that would be possible without YOU, and I want to express my sincere appreciation for your commitment to working hard to promote a truly honest product to your prospects.
We're working hard, too. In the midst of this economic recession, we've been working to help people recognize and understand that REAL online business with REAL information products can actually help them get out of financial problems, when done right. To that end, we're planning a number of new initiatives for 2010 that we'll be sharing with you along the way.
The online marketing world is changing through these economic times, but this isn't my first rodeo. This is the THIRD major recession I've brought a business through, and I know what it takes to do it successfully.
The economy will recover. It always does. The doom-and-gloom pundits always say nothing will ever be the same again, and within a couple of years we're all back to gleefully spending our way into the next recession! It's simply a business cycle, and always has been.
As a result of this business cycle, online info consumers are armed with a much more cautious attitude moving into 2010, and companies like ours who have already spent a decade building the trust and solid reputation for honesty are the ones who do the best.
Take a company like ours and team it with an Affiliate Marketer like YOU, and we can't be beaten!
Online consumers know us and trust us, and we hear their THANKS every day. As a Worldwide Brands Affiliate, that thanks goes out to YOU as well, although you may not see the thousands of emails we get every year that tell us of our customers' appreciation for what we do.
You are their conduit to safe harbor in online info. You are actually helping us to REALLY CHANGE people's lives for the better every day. You work with us, tell them about us, we help them succeed with REAL online info, they go tell everybody else. Good for you, good for us, good for them.
Moving past this recession may take a little while longer, but those who understand that consumers are now looking for cost-effective quality and are not so easily fooled into overpriced junk anymore, will be the ones who come out of it with a solid, prosperous affiliate business and a strong reputation.
THAT is the Worldwide Brands Affiliate, and again I sincerely thank you for being a part of our program. We are proud to be associated with people like you who understand that quality earns more than quantity, and honesty and integrity creates long-term revenue.
Have a great Holiday, and we'll see you in the New Year!
Chris Malta
Founder/CEO, WorldwideBrands.com |
){kind=link}
){kind=link}
